Measured promises a smarter approach to ad attribution

Measured is giving advertisers a new way to determine whether their ads are actually working. Many of those advertisers currently rely on multi-touch attribution, an approach designed to measure how each channel and each ad contributed to a purchase decision. In fact, that’s what Measured CEO Trevor Testwuide offered at his last startup, Conversion Logic. But […]

Binance resumes trading following $40M bitcoin hack

Cryptocurrency exchange Binance has resumed trading activity. Users can now cancel open orders, deposit crypto assets into their Binance account, and of course buy and sell cryptocurrencies. You can’t withdraw crypto assets to an external wallet just yet, but the company says that this feature will be available shortly. You can cancel orders now. Trading, […]

Egnyte brings native G Suite file support to its platform

Egnyte announced today that customers can now store G Suite files inside its storage, security and governance platform. This builds on the support the company previously had for Office 365 documents. Egnyte CEO and co-founder Vineet Jain says that while many enterprise customers have seen the value of a collaborative office suite like G Suite, […]