Why break the bank for your marketing needs when you can brainstorm your way to a killer marketing plan? The best marketing ideas come simple and cheap but these ideas do not come out of the blue. Your actual business plan will require an out-of-the-box, innovative thought process. You’ll want to get your marketing wheels […]

Despite all the ways enterprises can slice customer data, they’ve struggled mightily to put the pieces together into a coherent customer profile. This past September, Microsoft, SAP, and Adobe announced they’re taking on that unglamorous challenge with their Open Data Initiative. In what’s widely seen as a challenge to Salesforce’s dominance of the customer relationship […]

You can detect a lot of different types of malicious software by using open source antivirus products. Experienced developers in both fields will tell you this is the most secure way to connect to the internet today. These programs simply make their code available for free so you can modify and redistribute it. With this […]

Over the past decade — the concept of being a data scientist has become a “normal” occupation title. It is no longer an unusual way to phrase the job description in data analytics. Now this to the industry standard term for a swath of data careers. Data Science. Like any career going through a period […]

The true origins of the word swag are unknown. Swag means a few different things, but in the corporate world it typically refers to promotional products. You know, that stuff you get handed when you walk around the expo hall at conferences. All those pens, flash drives, stickers, and cheap sunglasses are used as giveaways […]

Murphy’s Law states, “If anything can go wrong, it will.” That seems to be an adage that many small business owners often face. There is never a convenient time for “things to go wrong.” These always seem to happen at the worst possible moments. Typically, it involves some deadline. Plus, it results in a sudden […]

What was the promise of reduced admissions and improved health outcomes in patients? This goal has not been achieved and is not happening how we thought it would. Usage of mobile devices in healthcare is basically what mHealth is. App development for healthcare. Using the continuous mHealth-powered, patient-provider connection — is what drives the mobile […]

Thanks to the growth of the internet, the rate at which new information is being released is growing exponentially. Accelerating big data between machines. We are in an age when communication is not just between human beings. Machines are now the go-to for connections between the people to people space — as well as machine […]

Cryptocurrency and blockchain are revolutionary technologies, but being so far ahead of the curve comes with consequences. With few precedents to learn from and regulatory frameworks still in their infancy, the crypto space has attracted its share of shrewd opportunists whose scams — such as the infamous pump-and-dump schemes — have grabbed international headlines. Tech giants like Facebook and […]

Completely open workspaces might not be the norm for long if employees and productivity experts have their way. According to research conducted by William Belk, 58 percent of top performers want more privacy, and 54 percent say their current spaces have too many distractions to be truly effective. Open designs were originally intended to increase collaboration […]